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● CASE STUDIES

Discover how these artists are leveraging ATC's technology to create meaningful connections with their fans.

Tate McRae

Tate McRae

Chart-eligible collectible experiences

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Juice WRLD

Juice WRLD

Legacy artist merchandise

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JENNIE

JENNIE

Exclusive tour collectibles

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Mackenzy Mackay

Mackenzy Mackay

Indie artist direct-to-fan strategy

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Resentvul

Resentvul

Emerging artist breakthrough

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Teddy Swims

Teddy Swims

Limited edition collectibles

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Girl In Red

Girl In Red

Fan engagement through merchandise

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Miyavi

Miyavi

Global artist fan connections

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Adrien Nunez

Adrien Nunez

Creator-focused strategy

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Graham Barham

Graham Barham

Direct-to-fan marketing

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Skizzy Mars

Skizzy Mars

Independent artist innovation

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Marc E. Bassy

Marc E. Bassy

Artist-owned label strategy

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Devin Townsend

Devin Townsend

Progressive metal fan engagement

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Earthgang

Earthgang

Hip-hop collective merchandising

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Greta Van Fleet

Greta Van Fleet

Rock revival innovation

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Leah Kate

Leah Kate

Pop artist marketing strategy

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Schur

Schur

Rising artist digital strategy

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